Does Microsoft want a piece of the marketing automation pie? | Microsoft Executive Interview

by Lauren Carlson

CRM Market Analyst,

3/2/2011

Marketing automation is a hot market right now. Marketo, Eloqua and Pardot are getting a lot of buzz. How important is this market to Microsoft? Brad Wilson, General Manager of Microsoft Dynamics CRM, discusses Microsoft Dynamics CRM current marketing capabilities and their strategy for competing in this space.

 

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