What is Revenue Performance Management? | Whiteboard Session
Being located in Austin, Texas, has its perks – good music, great food, and the Texas hill country in our backyard. Another perk is the stream of visitors that we have come through.
Recently, the team at Marketo stopped by the state capitol as part of their North American Revenue Rockstar Tour. While here, Jon Miller, VP Marketing and co-founder of Marketo, stepped into our office to do a whiteboard session. In this first video, he discusses Revenue Performance Management and how it transforms the way sales and marketing work together to create an effective revenue cycle.
Tune in tomorrow when Jon reveals Marketo's secret sauce.